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	Ram C. Rao Editorial

	LONG ABSTRACTS (linked to working papers)
	B. P. S. Murthi and Sumit Sarkar The Role of the Mangement Sciences in Research on Personalization
	Anindya Ghose, Tridas Mukhopadhyay, and Uday Rajan Strategic Benefits of Referral Services
	Hao Zhao R&D Competition Between an Incumbent and an Entrant: An Integrated Model of R&D Investment, Performance Improvement, and Time-to-Market