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REVIEW OF MARKETING SCIENCE
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Volume 1, Issue 2 November 2001
Ram C. Rao
Editorial

LONG ABSTRACTS (linked to working papers)
Myung-Soo Lee, Brian T. Ratchford, and Debrabrata Talukdar
The Impact of the Internet on Information Search for Automobiles
Gabor Fath and Miklos Sarvary
A Model of B2B Exchanges
Nitin Mehta, Surendra Rajiv , and Kannan Srinivasan
Active Versus Passive Loyalty: A Structural Model Of Consideration Set Formation
Yuxin Chen, Ganesh Iyer, and Paddy V Padmanabhan
Referral Infomediaries and Retail Competition
Robert Kieschnick , B. D. McCullough, and Steven S. Wildman
The Market for Television Advertising: Model and Evidence

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