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The Times They Are A-Changin': IP Strategies in the Music Industry
Michael J.B. Krieger, ETH Zürich
ABSTRACT:
IP strategies in the music industry is a complex matter. There are four identifiable factors that result in a highly dynamic environment where IP strategies change constantly. The four factors, the recording industry, the consumers, new emerging technology and the law depend and influence each other. Looking from a historical viewpoint at IP strategies in the music industry shows us that many issues did not arise only recently but are a phenomenon that traces back to the first sound recording devices. The wide-spread of digital music has revolutionized the music business. The traditional business model based on sales of CDs in retails stores seems to falter. The music industry is blaming mainly illegal downloads for the decline in revenues, however independent research points to the changing economy in the digital age and the industries’ lack of flexibility to adapt to the new economy in the digital age. Extrapolating from the current developments, the music industry will continue to expand their digital products and platforms. Whereas selling CDs was their main revenue in the past, downloads, ring tones, mobile music, Internet radio, and personalized subscription radio will became the bread and butter of the music industry in the future. Consumer will also rely increasingly on having wireless access to the vast information through the Internet, and physical downloads will eventually be replaced by streaming any content, including music and videos.
SUGGESTED CITATION:
Michael J.B. Krieger,
"The Times They Are A-Changin': IP Strategies in the Music Industry"
(2008).
MAS in IP Diploma Papers.
Working Paper 35.
http://www.bepress.com/ndsip/papers/art35
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